Generic personal brand imagery doesn’t just fail to work for you, it works against you.

It takes less than the blink of an eye for people to judge your business based on your website. That's not a figure of speech, it's neuroscience.

There is a sameness to the photos for most Jiu Jitsu academies. Form Jiu Jitsu needed something different.

Some business sages have advised me not to show my cosplay images – what’s a Medieval knight have to do with personal branding? Well ... everything.

The Baltimore City Restaurant "Of Love and Regret" has an eclectic menu, made-on-premises craft cocktails, and a staff that exudes charm. What it didn't have was photographs on its website